Client Research and IP

Who/What is Warlord Games?

Warlord Games was founded in October 2007 by John Stallard and Paul Sawyer, after being made redundant to Games Workshop. Following this, John Stallard and Paul Sawyer thought ‘‘Why don’t we get together and make some plastic Romans in 28mm scale?’. They began production with a friend of theirs, Bob Naismith, at their kitchen tables as they couldn't afford offices; developing their ideas on plastic historical miniature figures. It wasn't until their first successful product, the Roman Legionaries Boxed Set, that they began to expand onto other aspects of ancient history and basing their miniatures on Roman soldiers. They are most known for creating their hit table-top game, Bolt Action, originally created by Paul Hicks who sold Bolt Action to Warlord Games, working closely alongside Paul Hicks. They manufacture historical and science fiction miniatures in plastic, metal, and resin, covering various historical events ranging from WW2 to 18th and 19th century conflicts. Their rapid growth began in 2014, their business growing bigger than ever, selling their boxed sets to companies like Conquest Games, Empress Miniatures, Cutting Edge Miniatures, or Mongoose PublishingThey develop miniatures and rules, often in collaboration with experts. They are based in Nottingham, Lenton, where all the miniatures are produced, as well as other processes like sculpting and game design. Warlord's primary focus is to create dynamic and fun models rather than strict historically accurate, which allows for an intriguing balance with historical contexts. They have previously collaborated with companies like Osprey Publishing and Italeri to expand their audience and range of models, which they can create. As stated on their website, "Our range is constantly expanding and evolving, with releases each and every week!" referring to their consistent release of new miniatures. 

https://www.warlordgames.com/home/about-us/ (author: Warlord Games. Accessed 17/02/2025)

What is Konflikt '47 & Who owns it? 

Konflikt '47 is a collaborative table-top miniatures game made by Warlord and Pocket Goblins. Konflikt '47 is owned by Warlord Games, who bought the entirety of intellectual property and are now developing the game. Pocket Goblins is owned by Tom Robinson, he produces miniatures of goblins. Konflikt '47 is owned by Warlord Games, who bought the entirety of intellectual property and are now developing the game. 

The universe of Konflikt '47 is based on World War 2 (abbreviated to WW2 in this blog), with alternative history. In this universe, WW2 is ongoing and is set in 1947 as opposed to the war ending in 1945 in traditional history. In the world of Konflikt '47, nuclear bombs opened rifts which sent messages and had an impact on how society functions. These rifts caused rapid development in technology and science advancement, which created a world that is more futuristic than it was supposed to be for its time. As quoted by Pete Gosling, "the world is in arrested development" (3:05 on the NTU video), which means the designs, aesthetics, art movements and appearance of armour and uniforms have not changed and remain in the style of 1940s despite the revolutionary technologic advancements. Everything in this world still looks and feels like 1940.  

The world of Konflikt '47 is "absolutely full of heroes" (Quoted by Pete Gosling - NTU NOW Video, 3:55). Many of the creatures in the universe are non-human, a lot of them tend to be monsters and mech or huge robots. WW2 was described as hellish, Konflikt '47 is described to be a lot worse. 

Sources: 

  • https://warlord-community.warlordgames.com/warlord-games-acquires-konflikt-47/ (Dan Hewitson, 'Warlord Games Acquires Konflikt '47', 28 September 2022. Accessed 17/02/2025)

  • NTU NOW - Pete Gosling's introduction to Konflikt '47 video 

Difference between Bolt Action & Konflikt '47 

The key difference between Warlord Games' two games, Bolt Action and Konflikt '47 is that Bolt Faction is more true to historical WW2. The miniatures are more grounded and historical, referencing real-world designs of vehicles, soldiers, and equipment from WWII. On the other hand, Konflikt '47 which has some elements of sci-fi when it comes to the technology used, using mechs and futuristic technology. 

 

Another key difference is that Konflikt '47 does not stay true to the historic events of WW2, as it is based in a world where the war is ongoing. In contrast, Bolt Action is a table-top game that is strictly historically accurate in terms of the history of WW2, its events and weaponry used. Bolt Action's miniatures include military based units like artillery and human based soldiers which are present in WW2 while Konflikt '47 is heavily structured around non-human miniatures with mech. Konflikt '47 aims to be an alternate universe to WW2, the concept is not strictly WW2 but experiments many elements of it. 

 

The factions of Konflikt '47 have twists to the original factions of WW2, such as, the Soviets deploy supernatural units such as Plague Bearers which are mutated soldiers with unique abilities as opposed to Bolt Action's take on the factions which are traditional to its inspiration of WW2, which use tanks, infantry, and historical traits on how these armies fought during the war. 

 

Konflikt '47 is an adaptation of Bolt Action, "The Konflikt ’47 rulebook is a stand-alone rule set designed using the Bolt Action World War II tabletop wargame."(1). According to Warlord Games, these two games are interchangeable and Konflikt '47 can be used as an addon to Bolt Action. (2) In conclusion, Bolt Action focuses on realistic WWII combat, whereas Konflikt '47 introduces alternate history with futuristic technology and experimental units. 

 

Sources: 
https://mustcontainminis.com/2016/10/review-konflikt-47.html (Author: Jacob Stauttener. 'Review: Konflikt '47'. 19 October 2016,  Accessed 17/02/2025)

Product Line of Konflikt '47

Konflikt '47 has many sets and expansions to the game for its various factions as well as dynamic environments and new miniatures to keep the game fresh.

Konflikt '47's key factions include:

Allies:
Britain, US, Soviet 
Axis:
Germany, Japan, Italy

It also includes other additional factions from other countries like Poland, France, Bulgaria, etc.

Konflikt '47 has a wide range of sections to its game, below, I talk about each aspect of the game.

The Rulebook

The Core Rulebook cover has a industrial aesthetic, using muted colours (greens, browns, etc) showing extra emphasis on the military theme. The title is on the top in vintage, bold font. The primary focus is on the mech in the centre-left. The mech is larger in comparison to the small solider on the bottom. The cover uses negative space to point focus directly onto the mech. The contrast between the light background and dark colours of the mech make it stand out. The mech is also viewed from bottom view; gives the idea that it is looming over, showing how powerful it is.



Army Books

The Army Books have a brown background in common with the white brand logo and set name on the left, which contrast the background. This particular set has a grey-blue colour scheme on the artwork, you can see it is dark and snowy. This may represent the environment of the game. Cover art has large robots, which are coloured green; showing contrast against the background.




Miniature Sets

The soldiers have brown uniforms, while green mech. The robots are more powerful because they're standing while the soldiers lay close to ground. The miniatures of soldiers have more organic shapes whilst the mech are more square and pointy. The weaponry that the robots have are large machine guns; the soldiers have traditional firearms.



Army Boxes

The Army Boxes follow the general colour scheme set for Konflikt '47, using green scenery for the background of the image. The general design of the box is earthy brown, sort of like ground or old paper. The miniatures showcased on the box are camouflaged into the environment in which they're set, with their green military uniforms.



Expansion Packs

The miniature looks to be camouflaging with its surroundings using the traditional military green. This is a mech which shows the advancement of technology in the world of Konflikt '47. The design also integrates hints of red, blue and white, which contrast the green/grey design. The mech has a sturdy and compact design, it looks to have weaponry built into its arms.


Scenery & Terrain

Konflikt '47 uses a variety of scenery. This particular image seems to have castle-like structures, which stands out from the green, lush environment. The structure looks to be built out of dark grey bricks built into towers with arched entrances, this might be a base for a faction. Overall the terrain has a strong appeal to nature and rural landscapes.


Dice & Tokens

Konflikt '47 utilises two types of dice. The first is a traditional military green, with actions printed in bold, black text on each side; it reminds me of military crates. There is also the classic 6 sided dotted dice. The tokens are used to keep track of your squads actions including other reminders for the game.


Researching the Konflikt '47 Factions

(edit link to other blog - WIP)

Comments

Popular posts from this blog

Introduction

Designing a Game World: Formative Submission

Perspectives - Game Artist Toolkit